Key reasons
to choose Shopify
Largest development budget – R&D in the tens of billions of CZK annually
In 2024, Shopify invested over 30 billion CZK in R&D, and the year before even 10 billion CZK more. Just for comparison, Shopify's R&D budget is ~44–56× larger than the annual revenue of the most widely used Czech platform. What does this mean for you? Faster innovation, a more stable platform, more features, and virtually unlimited customization and scalability.
AI is not just an add-on, but a genuinely functional part of the platform
Artificial intelligence is built directly into the admin panel – it can help you quickly write product descriptions, enhance product photos, suggest discounts or email campaigns, recommend next steps based on your store's data, or analyze your data directly. The result: less routine work, more time for business, and faster discovery of opportunities — without switching between tools or complex setup.
Scaling and stability proven by a global Black Friday
During the Black Friday peak in 2024, Shopify merchants reached revenues equivalent to 107 million CZK per minute, which at the average cart value at the time meant approximately 42,000 orders per minute. In practice, this means that even when your traffic and orders spike by hundreds of percent, your online store runs smoothly, checkout doesn't slow down, and you don't lose sales.
International expansion with a single click
Shopify Markets opens up sales to new countries in just a few clicks: from a single admin panel you can set currencies, languages, domains, local payment methods, and even different prices for each market. With Managed Markets, customs duties and VAT are calculated and collected at checkout, so customers see the final price with no unpleasant surprise at delivery — the amounts are even guaranteed. The result: fast international launch without complex legal compliance and fewer operational headaches.
More advantages
API-first platform
Ready for integration with ERP, WMS, PIM and other systems.
Simple admin panel
The interface is intuitive and easy to use for everyone. Unlike the competition, the admin panel is also designed for mobile use.
24/7 Customer Support
Round-the-clock support in multiple languages. Shopify merchant support, documentation, and community support.
Innovation at no extra cost
Over 300 new improvements released every year.
No costly system upgrades
Getting all new features doesn't mean doing a costly version upgrade.
Cost efficiency
Implementing Shopify is a more cost-effective solution compared to developing a fully custom solution.
Reliability and security
Shopify handles hosting and updates to keep your site always available and secure. It also meets PCI security standards.
No Vendor Lock-In
You are not forced to work with a single agency. You can choose from thousands of Shopify partners or take the project in-house.
Unlimited number of products – even millions
You can sell hundreds of thousands or even a million products and variants. Shopify Plus is built for this, which is why global billion-dollar brands choose it.
Shopify vs. Shoptet and other solutions
| Comparison of Shopify and competitors |
Shopify
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Shoptet
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Magento
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|---|---|---|---|
| Basic overview | |||
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Monthly price
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from $19/mo.
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from 14,000 CZK/year
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Individuální
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Hosting included
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Native B2B portal
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Doplněk
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Omnichannel / POS
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International expansion (Markets)
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Doplněk
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| Shopify plány: Basic 670, Grow 1 830, Advanced 9 510 Kč/měs · Plus od $2 300/měs · Shoptet od 440 Kč/měs (Basic) | |||
Shopify Plus – what sets it apart
Expansion – manage up to 10 online stores from one admin panel
Each store can have its own domain, currency, language, or product range, but you manage all ten from a single admin panel. International expansion is handled without duplicate licensing costs.
Highly converting, customizable checkout
Checkout Extensibility gives you full control over the visual design and logic of checkout: you can add custom fields, upsell blocks, and conditional steps. Shopify also has a checkout that converts 15% better than other platforms.
B2B portal and D2C sales managed from one admin panel
Shopify Plus combines wholesale and retail in one place. For business customers, you can easily set up custom prices, payment terms, or volume discounts, and all orders (B2B and D2C) are clearly visible in a single admin panel.
Lower transaction fees and higher API limits
When using Shopify Payments you pay no transaction fees, and fees for third-party payment gateways are waived on Plus. You also get higher API limits for easier integration with ERP, PIM, and other solutions.
Priority support and Merchant Success Manager
Shopify Plus users have access to a dedicated support line staffed exclusively by Plus experts — you can call or message them online 24/7. You also get a direct contact with Shopify's internal team, so you reach a resolution via the shortest path.
Omnichannel and POS
Connect your online store and brick-and-mortar locations into one ecosystem. Sales and inventory sync between stores and the online store in real time. You can also create an unlimited number of staff accounts with detailed roles, permissions, and commissions.
Shopify Plus is trusted by global brands
Shopify Plus is an e-commerce platform for larger or fast-growing online stores with high sales volumes or international reach. It is trusted by leading global brands such as Budweiser, Decathlon, and Sephora. It is a robust and flexible solution that, unlike standard Shopify, is suitable not only for retailers and D2C sellers but also for B2B merchants.
Cost comparison
Building your new online store doesn't have to take a year or several months.
billed annually
Card payments from 1.9% + 6.50 CZK or 2% for third-party providers
Building your new online store doesn't have to take a year or several months.
billed annually
Card payments from 1.9% + 6.50 CZK or 2% for third-party providers
Building your new online store doesn't have to take a year or several months.
billed annually
Card payments from 1.9% + 6.50 CZK or 2% for third-party providers
Questions we get most often
Is Shopify suitable for the Czech and Slovak markets?
Yes. Shopify fully supports CZK and EUR, Czech and Slovak localization, integration with local payment gateways (GoPay, Comgate, Stripe) and shipping carriers like Zásilkovna, PPL, and DPD. We have been operating in the market since 2015 and are the first Shopify Experts agency in the Czech Republic and Slovakia – we know exactly what you need for local operations.
How does Shopify differ from other e-commerce platforms?
Shopify is a SaaS platform – hosting, security, and updates are included in the price and require neither your time nor an IT team. Compared to Shoptet, it offers a significantly larger app ecosystem, a stronger API, and better scalability for growth. Compared to Magento, implementation is faster and operating costs are lower – while still providing more than enough flexibility for customization.
How much does running Shopify cost?
The price depends on the chosen plan. Basic Shopify starts from $19/month, Advanced from $289/month, and Shopify Plus from $2,300/month on a 3-year term (or $2,500/month on a 1-year term; or a percentage of revenue). Transaction fees are added on top, decreasing with higher plans. Shopify Plus also eliminates fees for external payment gateways. Contact us for an accurate cost calculation for your business.
What about custom development?
Shopify allows full customization of both design and functionality through Liquid templates, React components (Hydrogen), and the rich App Store ecosystem. For advanced needs, we leverage Shopify Functions and Custom APIs. Your online store can look and behave exactly as you need – without compromise.
Is Shopify also suitable for B2B and large brands?
Yes, Shopify Plus has a native B2B portal with support for company accounts, custom price lists, payment terms, and order approval. The platform is used by global brands such as Budweiser, Decathlon, Sephora, and Gymshark. Shopify Plus is designed to handle both B2B and D2C sales from a single admin.
What about online store speed and performance?
Shopify operates a global CDN infrastructure with data centers around the world, ensuring fast loading for customers from anywhere. During Black Friday 2024, Shopify processed over 42,000 orders per minute without downtime. Core Web Vitals scores depend on the quality of implementation – and that is where our expertise plays a key role.
What expansion options does Shopify offer?
Shopify Markets allows you to sell internationally from a single admin – you can set currencies, languages, local domains, and payment methods for each market separately. Shopify Plus also allows you to manage up to 10 online stores from one account. With Managed Markets, customs duties and VAT are calculated automatically directly in the cart, so the customer always sees the final price.
How large is the Shopify ecosystem?
The Shopify App Store contains over 8,000 apps for marketing, logistics, customer service, analytics, and more. Thousands of certified partners and agencies are available worldwide. Thanks to the open API, Shopify easily connects to ERP, CRM, WMS, or PIM systems you already use.
We help well-known brands
and smaller ambitious projects
What our clients say...
With Sounds Good, we built on years of cooperation with their parent company Shopsys, and we have been satisfied with the collaboration to this day. Long story short: Sounds Good sounds good to me!
We switched to Sounds Good from a competitor. What drew me in most was the depth and level of knowledge of the Shopify platform, including direct contacts to the source and insider information. With Econea.cz, we have always been at the edge of what the Shopify platform can do, and we were looking for a partner who is technologically on the edge. We do a lot of development in-house, but when we run out of steam or get stuck, we have an excellent partner.
We were looking for an experienced partner for Shopify-based projects who could help us design and implement more complex and non-standard requirements. These are B2B projects that required integration with SAP ERP and accommodating the expectations of wholesale partners accustomed to the previous platform. I appreciate the reliability of the project management and the professional expertise of the Sounds Good team.
To migrate our website from the previous platform, we needed a strong and reliable partner to help us discover the world of Shopify and, at the same time, a partner who could have an impact on changes in Shopify itself. Thanks to this, we were among the first in the Czech Republic to have Shopify Payments and other new features, and we could give direct feedback to the Shopify platform. Solutions from Sounds Good were always tailored and thoroughly tested.
We chose Sounds Good for their experience with Shopify and their ability to handle things quickly and efficiently. We appreciate most their proactive approach, technical know-how, and their understanding of e-commerce from a practical perspective. The collaboration runs smoothly and genuinely moves our online store forward.
We chose Sounds Good thanks to their deep understanding of e-commerce and their ability to deliver solutions tailored precisely to our needs. What we appreciate most about the collaboration is the speed, proactive approach, and the ability to follow through to the finest detail. We see the partnership as long-term and highly effective.
We chose Sounds Good for their in-depth knowledge of the platform, which they demonstrated very quickly. The implementation was not without unexpected twists, but Sounds Good always responded quickly, adjusted the scope, and kept moving forward. That is exactly the approach we were looking for. Now we work with them step by step every day on improvements.
Sounds Good was the clear choice for us, thanks to their combination of technical expertise and Shopify experience. Their practical experience in e-commerce is exceptional. What we appreciate most is their ability to bring together strategy, UX, and technology into one cohesive whole.
We moved to Shopify, because …
We have a complex product range and complex operations (manufacturing, warehouse, inspections, testing lab), so we considered a custom solution for a long time. In the end, however, the price competitiveness of Shopify, supplemented by only minor adjustments to our processes, simply won out.
Largest R&D investment in the market
30+ billion CZK annually in R&D. No other platform innovates at this pace.
No vendor lock-in
You are not tied to a single agency. Thousands of partners worldwide or your own team — the choice is always yours.
We were looking for a solution that would cover a wide range of our requirements — we operate dozens of local presentation websites for individual brands in the Czech Republic and the EU, and at the same time we want to sell robustly in both B2C and B2B, but without a large development team. On top of that, we wanted access to a solution for connecting to a wide range of marketplace and drop-shop partners. That is why Shopify. We benefit from the platform’s rapid development and the extensive offering of third-party apps. So after roughly 4 years, we are satisfied with this choice.
Stability proven by global Black Friday
42,000 orders per minute without downtime. When your traffic spikes, your online store can handle it.
Ready for the Czech Republic and Slovakia
Shopify Payments, GoPay, Comgate, Zásilkovna, PPL — all as ready-made integrations, with no custom development required.
Shopify is the future — a brilliantly functioning and above all totally modern platform with unrivalled frontend design and a fantastic drag & drop editor.
We chose Shopify as a modern and stable platform that allows us to scale quickly and manage our online store efficiently. We particularly appreciate the ease of management, the wide range of integration options, and the reliability of the entire system. Since making the switch, we have seen significant simplification of processes and improved overall performance.
33% lower total cost of ownership
Hosting, CDN, SSL, and updates are all included in the price. No servers, patches, or custom certification required.
Shopify POS: your retail store and online store as one system
Inventory, orders, and customers sync in real time. Returns, click-and-collect, gift cards — all in one place.
Shopify makes it possible to achieve a lot even with a small team, and it is a safe and reliable path — so we can focus fully on the customer experience and quality global support going forward, with the certainty of automatic integration with the leading systems in various markets.
AI that actually helps, not just exists
Product descriptions, photos, discounts, emails — AI is built directly into the admin and saves time without switching between tools.
5 million stores in 175 countries
The world’s largest e-commerce platform. Proven from single-product shops to billion-dollar global brands.
We have been on Shopify for over 3 years and we would certainly not switch. The level of technology and speed of adoption of new trends is unmatched. We have both a B2B and a B2C online store, and every limitation we have encountered has always had a solution. Shopify, in my view, has no ceiling when it comes to international expansion or company size. I see it as the most expensive and at the same time the best platform out there. And we have no problem paying for quality.
16,000+ apps to shorten your roadmap by months
Add new features in hours, not weeks of custom development. The ecosystem is designed specifically for Shopify.
International expansion with a single click
Currencies, languages, domains, and local payment methods from one admin. Shopify calculates VAT and duties automatically.
Since our company offers payment processing solutions in e-commerce, our presence on Shopify is essential. It is one of the top platforms for e-commerce solutions.
We needed Shopify primarily for future international expansion and its flexibility. That is precisely where we see the extreme added value of this global platform.
Contact us and kickstart your success on Shopify
agency in CZ and SK
